South West College is thrilled to announce an exclusive event that promises to be a game-changer for businesses looking to harness the immense potential of Artificial Intelligence (AI). On Thursday, 16th November, from 9.30am to 11.30am, the college's Omagh campus will host the renowned BAFTA award-nominated writer-director, Stephen Fingleton, as he shares his insights into AI's transformative role in business and marketing.

Stephen who currently operates from The Workhouse in Enniskillen, is not just a creative visionary but a staunch advocate for AI's integration into the business world. His association with AI extends beyond theory; he uses AI daily in his creative processes and brings a unique perspective on how businesses can leverage AI to achieve significant gains in productivity and innovation.

Dr Barry McCarron Head of Business and Development said:

“For businesses and industry support team members seeking to enhance their skill sets and provide cutting-edge services to the SME sector, this event is an invaluable opportunity. Alongside Chris McQueen a technical consultant from our Innotech team, Stephen will explore the general productivity benefits of AI for business, with a special focus on its applications in marketing. Attendees can expect to gain a deeper understanding of AI's potential to revolutionize the way companies operate and connect with customers.

The college is recognised for its commitment to fostering innovation and skills development; and has long been a champion of cutting-edge technologies so we’re excited and proud to provide a platform for thought leaders like Stephen to share their expertise.”

This event will feature in-depth discussions, real-world case studies, and practical insights that will empower businesses to make informed decisions regarding AI adoption. Whether you're a seasoned industry professional or a business owner eager to explore AI's possibilities, the event offers something for everyone.

The event will be held at the IDEA centre in South West College's Omagh campus. Attendees will have the opportunity to network with like-minded professionals, ask questions, and gain valuable insights.

For registration and more information, please visit the official event page on the South West College website or contact For further information about The Workhouse go to

Harnessing Artificial Intelligence for Business Growth